Ganga Speaks

Disclaimer: The opinions expressed in this blog are the authors own and are derived from the author’s experiences and observations. This blog is the intellectual property of the blog owner and unauthorised reproduction of the blog material is strictly prohibited. One of the most important points to keep in mind when you’re incorporating the “marketing” approach in your practice is that a patient before he/she undergoes the “ACTUAL” TREATMENT on your chair has already been UNDER YOUR TREATMENT the moment he/she walked into your clinic. What do I mean by this? Well, there are really TWO types of TREATMENT that a patient undergoes at your clinic! For the sake of simplicity, let us just call it PHASE I and PHASE II TREATMENTS. Most of us, especially when starting out tend to be too focussed on the PHASE II TREATMENT or the ACTUAL TREATMENT on the chair, doing our best and working hard to achieve the BEST result possible for the patient and rightly so...that is what we are ...

Disclaimer: The opinions expressed in this blog are the authors own and are derived from the author’s experiences and observations. This blog is the intellectual property of the blog owner and unauthorised reproduction of the blog material is strictly prohibited. High school...College...Graduation...Post graduation...PhD? (Yes! some people like to keep going)...the point is, no matter what career milestone you achieve in life, there is ONE question common to all of these after the “celebrations of achievement” are over; “So...What’s your plan?” I’m pretty sure everyone reading this blog is very familiar with the question...too familiar maybe...familiar to a point that you mentally prepare yourself to walk out of the conversation with the person who popped the question in the first place! All said and done, I still want you to look at the question one more time. Only this time, try looking at it from the point of view of understanding the question in the first p...

Disclaimer: The opinions expressed in this blog are the authors own and are derived from the author’s experiences and observations. This blog is the intellectual property of the blog owner and unauthorised reproduction of the blog material is strictly prohibited. “ A side hustle is a way to make some extra cash that allows you flexibility to pursue what you’re most interested in. It can also be your true passion – a chance to delve into fashion, travel or whatever it is you care about the most without quitting your day job .” -           Do the Side Hustle: 5 Better Ways toEarn Extra Cash , www.entrepreneur.com Let’s face it, the present scenario of clinical dental practice is such that, establishing a new set-up, paying your bills, supporting yourself and family while at the same time raking in a decent profit is no easy feat. Getting down to the numbers which I have already discussed in a previous blog about the financi...